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In December 2022, Google released an update to its Quality Rater Guidelines. From E-A-T (Expertise, Authoritativeness, Trustworthiness) to E-E-A-T, which adds experience as the new E.


In this positive and colorful illustration for a new Design Positive article, we tried to explain the impact that this new feature on your website SEO. Also, you can check all the EEAT features if the Can AI can generate content to build trust, how you can boost your SEO by creating trust in your project, and also links to the best experts in this area.


Conceptual illustrations of 4 Google employees evaluating a living website with the owner very happy opening the store in a window of the website.

 
 
 

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